Radio Hit FM will again unite hundreds of thousands of people in the action "Summer is Hit!"

July 1

Last year Hit FM radio launched a large-scale federal campaign "Summer is Hit!".

The action in the format of a photo contest was a great success, uniting the residents of Russia from Kaliningrad to Vladivostok. More than 10 thousand people became its participants, and more than 10 million user activities related to "Summer is a Hit!" were recorded in social networks.

This summer Hit FM radio once again announces a photo contest among its listeners and subscribers. From July 15 to August 15, participants attach a photo of their summer hit discovery in the social network Odnoklassniki or VKontakte, marking them with the tag #LETOETOHIT.

Twice a week - on Tuesday and Thursday - a star jury chooses two winners of the week. The hosts of the morning show "Wake up Ailish" call each winner live, congratulate them and give them gifts from the radio station and partners. The brightest and most emotional pictures of summer vacation will be posted on a special project's webpage.

The main prize is an unforgettable hit weekend for two in Moscow. The final winner will be announced live on August 16. "The "Summer is a Hit!" project clearly demonstrates our commitment to supporting domestic tourism.

This is not just a photo contest, but an important initiative that unites the people of the country, inspiring them to travel and discover the most beautiful corners of Russia, giving the brand of the radio station a special significance and emotional connection with the audience," says Dmitry Mednikov, Managing Director of Russian Media Group.

"The campaign "Summer is a Hit!" - is our flagship project designed to show people who are in love with summer and hit music. Summer is sunshine, great mood and a sea of discoveries, and we want everyone to feel it to the fullest, taking part in our project. Be inspired, share your impressions and enjoy the bright moments together with Hit FM radio!", - emphasizes the program director of Hit FM radio Roman Kukhlevsky.

All the details of the "Summer is a Hit!" campaign on the website hitfm.ru and on the official social media pages of the radio station.